More Than an App: Expanding BDO’s Presence in Bacolod City
Despite its physical presence in many communities, BDO still wants to reach many more unbanked Filipinos in Bacolod City.
Aside from physical branches at the mall, there are booths like this at SM City Bacolod that people can approach.
Fintech has been a real game changer, especially during the pandemic, with many mobile wallets and apps available. While BDO services may be accessed through its website and mobile banking apps, BDO is more than just an app. It is a financial institution with physical banks and real people dealing with clients (even with phone banking). Currently, BDO has a total of 1,214 branches nationwide. Among these, 38 branches are scattered across Negros Occidental. Meanwhile, there are 14 BDO branches and 1 BDO Network Bank in Metro Bacolod; plus 12 BDO branches and 11 BDO Network Bank outside the city. Despite its physical presence in many communities, the bank still wants to reach many more unbanked Filipinos in remote areas.
There are over 100 ATMs strategically located throughout the province to ensure everyone has access to banking services.
To make banking more convenient for its clients, Bacolod branches offer extended banking hours and even weekend services.
Furthermore, BDO aims to further expand its presence in Negros Occidental to bring its banking solutions closer to individuals and businesses and contribute to the local economy’s growth.
Going digital, even at the branch
BDO offers digital innovations like the self-service machines in its branches nationwide to make banking easier, simpler, more secure, and more accessible. These digital innovations complement the Bank’s traditional over-the-counter services provided by branch personnel.
The following are available in Bacolod branches:
- SAM (or Service Assist Machine) allows to clients to digitally enter their transactions at the branch instead of filling out traditional branch forms.
- Online Branch Booking enables our clients to schedule their branch visits ahead and enter their transaction details even before they get to the branch.
- Online Account Opening makes it easy for clients to open an account anywhere, anytime. No need to visit the branch to open their accounts
- Universal Machine is the latest innovation in BDO’s machines, allowing clients to do transactions like update their smart passbooks, deposit checks, withdraw/deposit cash and more without even lining up at the counter.
Clients can use these digital tools to reduce the time spent to complete their transactions and improve their overall branch banking experience.
Recently, a BDO Kapihan was held in Bacolod City where the bank’s executives explained their services further to the media, local bloggers, and Key Opionion Leaders (KOLs). They hope that the media can help spread their message to more people in Negros Occidental.
About BDO Unibank
BDO Unibank, Inc. (BDO) is a full-service universal bank in the Philippines, providing a complete array of industry-leading products and services. This includes:
- Lending (corporate and consumer)
- Deposit-taking
- Foreign Exchange
Brokering - Trust and Investments
- Credit Cards
- Retail Cash Cards
- Corporate Cash Management
- Remittances
Through its local subsidiaries, the Bank offers Investment Banking, Private Banking, Leasing and Finance, Rural Banking and Microfinance, Life Insurance, Property and Casualty Insurance Brokerage, and Online and Traditional Stock Brokerage services.
What the Bank Values
BDO’s institutional strengths and value-added products and services hold the key to its successful business relationships with customers. On the front line, its branches remain at the forefront of setting high standards as a sales and service-oriented, customer-focused force. The Bank has the largest distribution network with over 1,700 operating branches and more than 5,700 teller machines nationwide. BDO has 16 international offices (including full-service branches in Hong Kong and Singapore) spread across Asia, Europe, North America, and the Middle East.
The Bank also offers digital banking solutions to make banking easier, faster, and more secure for its clients.
Through selective acquisitions and organic growth, BDO has positioned itself for increased balance sheet strength and continuing expansion into new markets. As of June 30, 2024, BDO is the country’s largest bank in terms of total resources, customer loans, deposits, assets under management and capital, as well as branch and teller machine network nationwide.
BDO is a member of the SM Group, one of the country’s largest and most successful conglomerates with businesses spanning retail, mall operations, property development (residential, commercial, hotels and resorts), and financial services. Although part of a conglomerate, BDO’s day-to-day operations are handled by a team of professional managers and bank officers. Further, the Bank has one of the industry’s strongest Board of Directors, composed of professionals with extensive experience in various fields that include banking and finance, accounting, law, and business.
