Bacolod pasalubong - Bacolod piaya - Bacolod blogger - Bailons piaya

Here are some Bacolod pasalubong items you should bring home.


Bacolod City boasts of many artisanal products that you can bring home. There are so many Bacolod Pasalubong products that you should try and bring back with you.


Bacolod City boasts of many artisanal Bacolod pasalubong products that you can bring with you.

Home of Bacolod Pasalubong

Bacolod is known as “sugarland”, where the sweetest sugar cane produces the best sugar. The people also have the sweetest smiles, hence the monicker, “The City of Smiles”.

The city is also filled with cafes with some of the best desserts in the country. We have a Bacolod hotel called Sugarland and a store called Sugarlandia.

Freshly cooked Bailon’s piaya in their kitchen.

We are located in the province of Negros Occidental, Philippines.

What is pasalubong?

Pasalubong is the Filipino tradition of travelers bringing home gifts from their destination. These can be any souvenir brought for people after you have traveled.”

Piaya is the most famous Bacolod pasalubong. It is a flat pastry filled with–what else–sugar called muscovado.

There are many things that you can bring home. These range from food, decors, t-shirts, fashion items, even jewelry.

Merzci Pasalubong - napoleones - Bacolod pasalubong - MassKara Festival - Bacolod delicacy - best desserts of Bacolod - Bacolod City
The Napoleones of Merzci Pasalubong.

Some of the food items, like Merzci napoleones, need to be consumed in a few days. But others can stay for a long time. Next time you come here for events, business, or the Bacolod Masskara Festival, you know what to buy.

Note:Dr op me an email at if you want to be included here.

Bailon Piaya and Other Foods

Bailon Foods specializes in homemade Ilonggo delicacies since the 1960s. Their specialties are fresh lumpia, empanada, and of course, piaya. Their piaya is the most expensive here in Bacolod today. They use only pure muscovado sugar, which makes thin crispy piaya. Meanwhile, it is coated with crystalline sugar inside.

Bailon’s Foods empanada.

At their store San Juan-San Sebastian Sts., snack on their fresh lumpia and empanada. If you like their empanada, you can bring home the frozen versions. Bailon Food products are also available at SM Supermarket and Pendy’s.

Bailon Foods humble store along San Juan-San Sebastian St.

Bongbong’s Piaya and Barquillos Center

An old player in the Bacolod pasalubong business is Bongbong’s. From its name, you know these two products are their specialties.

Bacolod pasalubong - Bong-bong's Barquillos and piaya - Bacolod blogger - Lacson Street
The Bongbong’s store at 14th-Lacson St. is open until 11pm. It has a spacious interior, parking, snack areas, and rest rooms.

They have many branches around the city, including two at the Bacolod-Silay Airport. Their store at 14th-Lacson Streets is open until 11pm daily.

Bongbong’s Piaya (plain) in packs of 10. There are other flavors available.
Barquillos comes in small, medium, and large sizes. They differ in thickness, too. This is one is large, about 10 inches in length and 1 inch in girth.

Interesting travel stories:

bayi bayi - Bong-bong's piaya and barquillos - Bacolod pasalubong - Bacolod blogger
This is bayi-bayi–another glutinous rice product. Can last up to 3 days without refrigeration.
kalamay hati - glutinous rice - Ilonggo native delicacy - Pinoy native delicacy - Bong-bong's Piaya and Barquillos - Bacolod pasalubong - Bacolod blogger
This is kalamay-hati of Bacolod sold at Bongbong’s. Can last up to 5 days without refrigeration. Made of ground glutinous rice, coconut milk, and brown sugar.

Merzci Pasalubong Treats

Merzci started as a bakeshop in the 90s then they just kept growing. They added a snack bar, a water station, and eventually a Bacolod pasalubong center.

Merzci tour bus - Merzci pasalubong - Merzci store - Negros Occidental tourist destinations - Bacolod tourist destinations - Bacolod tours - Negros Occidental tours - Bacolod blogger
Merzci Pasalubong’s beautiful store at the BREDCO port with their tour bus. They used to be known as Merci.

This brand has many Bacolod pasalubong centers in the city. They sell biscocho, piaya, tarts, butterscotchnapoleones, among others. I personally love their ube piaya.

Merzci biscocho - Bacolod Pasalubong - Merzci pasalubong - Bacolod blogger - Bacolod City - Masskara Festival schedule
Merzci is known for their creamy and crunchy biscocho. Available in small and big packs.

Merzci also sells products from other local makers. Moreover, they have two buses for rent for tours around the province of Negros Occidental. If you pass by their store, try their chicken siopao.

Merzci barquiron - Bacolod pasalubong - Bacolod blogger - barquillos with polvoron
A variant of Merzci barquillos is the barquiron. The hollow center is filled with polvoron and is individually wrapped. Sold in packs.

If you are a tourist with a plane, bus, or ferry ticket or boarding pass, you get 10% off your purchases.

Merzci pasalubong - Merzci chicken siopao - Bacolod cafe - Bacolod restaurants - Bacolod blogger - Bacolod pasalubong
The famous Merzci chicken siopao.


Virgie’s is another specialty food store selling quality homemade Ilonggo delicacies. They have among the higher end Bacolod pasalubong products.

Virgie's pasalubong store - Bacolod pasalubong - Bacolod City - Bacolod tourism - Bacolod blogger
The Virgie’s store along San Sebastian St.

Special mention are galletas, napoleones, tarts, butterscotch, and mango bars.

Virgie's Pasalubong boxes - Bacolod pasalubong - Philippines - Bacolod City - mango tarts - cheese tart - caramel  tart - pastillas de manga - gift boxes
Their tarts in beautiful boxes. From left, caramel tart, pastillas de manga, and cheese tart.

Try their yummy angel cookies — made from the “retazos” of the communion bread. Their cheese muffins are by far the best for me. Check out their store at San Sebastian Street (near the Lacson corner).

Bacolod sweets- Bacolod pastries - Virgie's pastries - Bacolod pasalubong - Bacolod blogger - caramel tarts - butterscotch - mango tart, cheese tarts - mango squares - macapuno tarts
This colorful display rack at Virgie’s. Try their butterscotch and mango chews.
Virgie's galletas - best galletas in Bacolod- visit Bacolod - Bacolod pasalubong - Bacolod blogger
The best galletas.
napoleones - Bacolod napoleones - Bacolod blogger - Virgie's napoleones - desserts - sweets
The Virgie’s napoleones. It is the most expensive kind in Bacolod.
angel cookies - Virgie's - Bacolod pasalubong - Bacolod blogger
These unique angel cookies are love.

Quan Native Delicacies

For those who cannot have sugar, Quan has sugar-free products. They use a natural sweetener so you can enjoy Bacolod pasalubong without sugar.

sugar-free Bacolod pasalubong - Quan delicacies - Quan native delicacies - Bacolod blogger - galletas
A tub of Quan sugar-free galletas. Photo by Jojo Vito.

At their store, sample their native Ilonggo delicacies. Moreover, they have organic salad dressings made from natural ingredients.

Quan Delicacies sugar-free Bacolod pasalubong - Bacolod City - Bacolod blogger - coffee - barquillos with ice cream
Quan sugar-free barquillos. Check their stores for more products. Photos by Jojo Vito. Published with permission.

Quan main store is at La Salle Avenue. They have branches at B.S. Aquino Drive (beside Doctor’s Hospital), and Robinsons Supermarket.

Quan delicacies - organic salad dressings - bottled salad dressings - Bacolod pasalubong - Bacolod City
Organic salad dressings at Quan. Photo by Jojo Vito.

Ading’s Gourmet Tuyo

Ading’s Gourmet Tuyo is the glamorized version of the lowly tuyo. It is a dip, condiment, or pasta sauce. Or, it may be eaten with rice. Find Ading’s Gourmet Tuyo at Negros Showroom, Robinsons City Walk.

Ading's Gourmet Tuyo - Bacolod pasalubong - Bacolod blogger - Negros Showroom - Association of Negros Producers - Bacolod City
If you are a traveler to Bacolod, bring home Ading’s Gourmet Tuyo.

Margie’s Cakes and Pastries

Margie’s has long been in the Bacolod pasalubong business. They have an extensive line of Bacolod delicacies. But what made them famous is their hopia sebuyas dayon. It’s their signature pasalubong item.

Margie’s famous hopia sebuyas dahon.

Margie’s has a bustling restaurant, too. They serve breakfast and lunch daily until 6pm. Located at corner Burgos-Lopez Jaena Sts. Tel. No. 4349375

Margie's pasalubong - Bacolod pasalubong - organic dishes - hopia sebuyas dahon - Bacolod City
Margie’s store at Burgos-Lopez Jaena Sts.

Jojo Vito Designs Gallery

Bacolod blogger Jojo Vito makes the world-famous Bacolod masks. Furthermore, he designs lighting fixtures, home decor, and furniture. He’s an ardent user of indigenous materials. Plus, he supports local livelihood projects. Visit his gallery at Kapitana Dicang-Alunan Avenue Sts. (behind Metrodome Bldg.)

Jojo Vito Designs Gallery - Bacolod Masskara Festival - Bacolod souvenirs - lighting design -home decor - furniture
Jojo Vito Designs Gallery. Photo by Jojo Vito.

Gallery is open from Monday to Saturday, 8:30am-5pm. For big tour groups on Sundays, special arrangements may be made. Tel. (034) 704-2378, Mobile: 0943-547-3609.

Jojo Vito lighting design - designer lights - outdoor lighting - Bacolod Masskara Festival - fiberglass masks - Bacolod decors - home decors - lamps - lighting fixtures
Lighted masks by Jojo Vito.
Jojo Vito Designs Gallery - home decor - Bacolod souvenirs - fiberglass decors - fiberglass trophies - decorative plates
Some of Jojo Vito’s designs.

Azatri Souvenirs

Azatri Souvenirs specializes on wearables and keepsakes, such as Bacolod shirts and key chains. Additionally, they make decorative fiberglass masks.

Azatri souvenirs - Bacolod shirts -fiberglass masks- home decor - Bacolod blogger - Masskara Festival - Bacolod keychains - Bacolod souvenirs
Azatri shirts worn by models. Photo from Azatri.

Their products are available at Bacolod pasalubong centers like Merzci, Bongbongs’s, Virgie’s, and ANP Showroom.

Azatri fiberglass masks - Masskara Festival - Bacolod City - Bacolod pasalubong - Bacolod blogger - Bacolod souvenirs - home decor
Fiberglass masks by Azatri.

Negros Showroom

The Negros Showroom displays producs by the Association of Negros Producers. They sell food items, clothes, home decor, jewelry, furniture, among others. Their main showroom is located at Robinsons City Walk, Mandalagan.

Negros Showroom - Bacolod handicraft - Philippine handicraft - Bacolod blogger - Bacolod souvenirs - social enterprise
Some of the items that you can find at the Negros Showroom.
Kiculo - designer native bags - Kitkat Cusi-Lobaton - Negros Showroom- Philippine handicraft - Pinoy handicraft - Bacolod souvenirs - Bacolod pasalubong
Native bags by Kiculo, available at the Negros Showroom.
Negrense Volunteers for Change - mosaic - Association of Negros Producers - Negros Showroom - Bacolod blogger -Philippine handicraft - social enterprise - Bacolod artists
Mosaic frames and other decors by the Negrense Volunteers for Change.
Scarves and other silk products by OISCA. Available at the Negros Showroom.
Sugarlandia piaya - Sugarlandia barquillos - Negros Showroom - Bacolod food - Bacolod piaya - original piaya- Tia Dami
Assorted Sugarlandia products in gift boxes.
Watch the homeschooling kids of Bacolod make piaya at Sugarlandia Barquillos and Piaya.

Alter Trade Mascobado

The top product of Negros is still sugar. If you have friends who love coffee, consider gifting them with mascobado sugar. Altertrade Corporation makes them.

Mascobado sugar comes in individual sachets packed in boxes. Additionally, they have Masco Rocks that come in decorative bottles.

Altertrade Muscovado - Mascobado - masco rocks - organic sugar - Negros showroom - coffee lovers - best pasalubong
Alter Trade Mascobado products. Photo from their website.

These are available in most Bacolod pasalubong stores.

Jarvis Gourmet Foods

Jarvis Gourmet Foods leveled up tastes and presentation of Ilonggo favorites. Bring home these beautifully bottled sauces to your loved ones. Available in Pesto Sauce, Tuna Tapenade, Puttanesca Sauce, and Gourmet Tuyo.

Occasionally, they have halaya ube, special baked ensaymada, and organic spreads. For Christmas, they have fruitcakes with muscovado and organic eggs.

Jarvis Gourmet Foods - bottled sauces - Association of Negros Producers - Negros Showroom - Bacolod blogger - artisanal pasta sauces
Bottled sauces from Jarvis Gourmet Foods.

Check their display at Pendy’s (Lacson St) and at Fresh Start at Robinsons Place Bacolod. Their shop is at AC Building Molave Street, Capitol Shopping. Mobile: 639189410568 or landline: +63344334076. Follow them on Facebook: jarvisgourmetfoods

Meanwhile, find Bacolod on the map. Find Negros Occidental on the map.

52 thoughts on “BACOLOD PASALUBONG to Bring Home

  1. Doesn’t the Calea and other cake treats count as pasalubong? Jist observed that sometimes they bring this home as pasalubong.

  2. Hi! Can you please add as one of the places to purchase yummy pasalubong goodies from Bacolod? Bongbong’s , Virgies’s, Merzci, Angga Banana Brittle, Felicia’s and Veloria’s Squid Rings are all available for convenient online purchasing 🙂

  3. This is a great blog post on Bacolod pasalubong. It will be very helpful to anyone who is looking to visit Bacolod City and wants some inspiration on places to go and things to see, as well as gifts to buy to bring back home.

  4. I love the idea of gift giving after traveling being part of the culture and language. The foods look amazing, and I’m sure I’d love the baked treats. I’m curious about the rice products too, mixed with coconut milk and brown sugar, how could that NOT be delicious?! Bacolod pasalubong products seem awesome!

  5. I hadn’t heard about travelers bringing gifts back home, this is a really awesome and educational blog post on Bacolod pasalubong! I am happy to have read it.

    1. Really? When you travel, you don’t bring back gifts to your friends and family? hihi It’s kind of a tradition here among us in the Philippines.

  6. This was very interesting. I love learning about different cultures and traditions. I would love to experience the Bacolod pasalubong food and shops one day!

  7. Must say you love your city!!! Bacolod City looks like amazing for food lovers.. Everything you added in this post is a marvelous experience to look around in Bacolod City. Your article gives a every tiny bit details about Bacolod City. And of course, where to buy Bacolod pasalubong!

  8. Hello, Sigrid. Nice to meet you here. I have not yet been to Bacolod butvI would like to go. I read a lot of good things written about Bacolod. This post on Bacolod pasalubong got me excited because my wife and I also love trying out local food.

  9. Food and pastries are always go-to souvenirs to bring back in my opinion (they’re yummy and they won’t sit in the back of someone’s closet collecting dust). Piaya reminds me of the Korean hotteok pastry that is found as street food in the winter. Yummmmm!

  10. I haven’t heard about most of the food that you have mentioned except empanadas but everything looks so yum! I’d love to try each one of these delicacies!

  11. Im a foodie .. your post gave me some major cravings and i never actually tasted any of it. Bacolod pasalubong are awesome! Need to visit Philippines now.

  12. I love sugar cane it’s so delicious we have this in Jamaica 🇯🇲 and it’s so yummy to eat when I go over there i love it. I wonder how these Bacolod pasalubong tastes like. They look so good!

    Love P xx

  13. We love to give out Musco Rocks as Bacolod pasalubong. It’s unique, not available elsewhere and affordable. My family in Davao was so thrilled to have one.

    Of course, for sweet treats — We prefer Merzci Pasalubong. 🙂

  14. When travelling, it always amazes us how we get to see so many similarities in different parts of the world. Bailon’s piaya reminds me of Indian Gud roti made of jaggery and empanada looks quite similar to Indian Ghujia. We would love to visit Bacolod – “The City of Smiles” to taste these yummy delicacies called Bacolod pasalubong.

  15. Woah these treats all look so amazing! Especially those Merzci chicken siopaos and Bailon’s Foods empanadas! Thanks for sharing these wonderful Bacolod pasalubong products.

  16. Bacolod pasalubong is a great place especially to shop. You always write a detail list of what to buy and this gives us an easy understanding of that particular place. We now know the things and its just too chill out time to explore that place.

  17. Hello kababayan!!
    We’ve been to Bacolod several times on a motorcycle with my partner. That was before we had our son. It’s like Bacolod is a favorite place to visit. And there’s no doubt, piyaya is a favorite of many, but I’ve always loved the butterscotch…. Now am craving for some Bacolod pasalubong.

  18. The sweets look delicious! We have a manga tree in our yard here in South Florida and they make the best smoothies.

  19. Having been to The Philippines many times, i recognise quite a few of the items here you listed here as Bacolod pasalubong. I love piaya with its and used to love dipping it in my coffee!

  20. All of that food looks so amazing! I definitely need to try and visit Bacolod and pick up Bacolod pasalubong.

  21. There is so much amazing food out there. I have never heard of this place before. But should I get to Bacolod City, I will have to try out some of these amazing Bacolod pasalubong foods there.

  22. I am craving for something sweet now 🙂 This is a very good list of things that you can buy and bring home as presents, some of these Bacolod pasalubong foods I see for the first time though, but I want to try them all when I visit Bacolod City!

  23. All these desserts look so good and I usually try to not eat sugar and sweets, but I would take a bite of these for sure 😉

  24. These names like Bacolod, pasalubong made me laugh a bit because I have never heard about. You are giving such a great guide.

  25. Oh my, love this post so much, sugar overload for my sweet tooth! You have so many Bacolod pasalubong items to choose from and most of them are food products! Yum!

  26. Reading this post about Bacolod pasalubong made me hungry again!😅 Would love to try Bailon’s empanada and piaya. We used to live near their store but didn’t have the chance to visit, I thought they were always closed.😁

  27. Thanks for this article on Bacolod pasalubong! The ads are very intrusive, however. They often look like they’re part of the text. Hope you can change their background or do something to set them off a little.

  28. Thank you for sharing this pasalubong idea! I would love to buy these when we travel in Bacolod. Have a great day!

  29. This is a very good list of things that you can buy and bring home as presents want to try some amazing Bacolod pasalubong foods there.

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